প্রকাশক

Corporate Communication By (author)রোকসানা আক্তার রুপী English is the language of international communication and, therefore, the international language of business. There is difference between General English and Business English. If you or your employees are proficient in the business language, then your business has a very important tool for success. English is often used in boardrooms and for presentations, even when none of the participants or presenters is a native speaker. It is the ‘go to language’ if you want to get your point across in both private meetings and public forums. If you can speak English for work purposes, you can also travel for work purposes. However, if you can read and write in English, you can plan business travel and administrate effectively! You will have an advantage when it comes to negotiating business deals or making a business presentation if your English is of a professional standard. Knowing how to put a point across in the right manner is essential, especially when so much communication is done by email. A well-written email without mistakes, in the right tone, is a skill in itself. Considering all the above and her 15 years long (entry-top level) corporate training experience at a good number of public and multinational companies, the author incorporated all basic business communication tips and techniques in this book.